• Marketing

When the billions of users input a search in Google’s search engine, there’s a clear intention behind it, whether the user is aware or not – this is described as search intent. As you can imagine, the intentions behind a search query are endless, ranging from seeking practical advice, to making a purchase, even indulging […]

When we mention “scrum sprints”, we’re not referring to rugby. Instead, we’re referring to a feature that belongs to Scrum, a project management framework, that many teams use for being more iterative and collaborative while staying efficient. For years, Scrum’s been championed for helping the modern business build flexible work environments that are more tuned […]

If you’d like to protect both you and your customers from any privacy issues, then knowing how to write a privacy policy is vitally important for your online business. Setting up a privacy policy can be complex, so it’s important to take things slow and start with the most critical steps.     What is […]

If your in digital marketing or if your business has an online presence of any scale, the data privacy events that are carrying on to the present day should be a wake up call. There’s, of course, Facebook who closed out 2018 with YET another privacy scandal, this time around involving the collection of private […]

Have you ever wondered how to become an Amazon affiliate? Like so many of us during work, you’ve likely taken a time-out to explore your favourite blogging website, only to discover that more than you’d like you’re browsing is interrupted by ads and banners. What’s more, all the ads and banners are displaying goods and […]

You’ve come up with a unique product, a killer website and a poignant brand that truly reflects your values and personality – but now the hard part is getting it promoted. How will you start? Will you tread the busy, talkative mediums of social media by a creating an account and coming up with provocative […]

Out of all the factors used by Google’s search engines, did you know that links (as in the practice of link building) provide the best results in getting your website ranking higher? Whether you’re a small or medium sized company, a common issue faced is not knowing where to start, or completely ignoring altogether, the importance […]

Remember that old saying, “the sky is the limit”? Well, I’m pretty sure whoever came up with the phrase, was referring specifically to Kylie Jenner. The mere 21-year-old, youngest of the media obsessed Kardashian family, is worth over 900 million at the time of this writing and is expected to fly by the 1-bilion-dollar threshold, […]

Consider the following scenario. You’ve just come up with a revolutionary business idea that would turn the apparel industry on the side of its head. Lucky you. With your large network of savvy entrepreneurial friends, you pitch. Not only do they like it, they’re convinced and want in. Suddenly, you have resources at your finger […]